Health Help Now
Making a difference locally
Health Help Now is a ground breaking web app that helps people find the right local health services to meet their health needs, especially when they need medical help fast but it is not a life-threatening emergency.
We know A&Es have never been busier. In recent months, the story has rarely been out of the headlines.
It is estimated between 15 and 25 per cent of people attending A&E could use another service instead, which would save the NHS nationally millions of pounds every year. Instead, we know they go to A&E, often because they do not know what else to do.
To improve information about alternatives to A&E and increase public understanding, we created Health Help Now.
Health Help Now launched in December 2013 and was mainly publicised in north Kent. The first six months of 2014 saw a significant drop in the number of people having no investigation or significant treatment at A&Es in north Kent. Compared to the equivalent months last year, the reduction in attendances contributed savings of more than £182,000.
The project has been recognised by the Chartered Institute of Public Relations (CIPR) which shortlisted the Health Help Now web app for the 2014 CIPR Excellence Awards, which are the public relations profession’s most prestigious annual awards scheme. It has also been shortlisted for the Best Consumer Website DigiAward by CorpComms magazine and for the CIPR PRide Awards.
In its first nine months, Health Help Now had more than 27,000 visits with people staying online for around 3 minutes and viewing six pages in one visit. 30 per cent of users are aged 18-34 and a quarter are aged 35-44. More women look at the site than men – roughly 60/40.
“Health Help Now is a really effective tool to put our local community more in control of their own health and find the right treatment quickly when they need it. We are already seeing the difference it is making to the number of inappropriate attendances at local A&Es, and increased use of more appropriate services.” - Lead GP for Urgent Care, NHS Medway CCG
For more information, contact Nigel Whapshott firstname.lastname@example.org